Some people love cooking Italian food. Others enjoy playing the guitar. What’s your passion? If you have a personal interest you want to share with the world, consider learning how to start a successful lifestyle blog.
A lifestyle blog is about someone’s interests or daily activities. There are lifestyle blogs about fashion, food, romance, hobbies, personal goals, careers, and other topics. A lifestyle blog is not the same thing as a personal blog, which is about personal feelings, experiences, and opinions. A lifestyle blog focuses more on your readers and how they might benefit from the information you present.
Start Brainstorming for Your Lifestyle Blog
Before you do anything else, ask yourself, “Why do I want to start a lifestyle blog?” Do you have a hobby that others might want to try? Do you have a talent you’d love to share?
Pick an area that will be your niche or focused topic, and try not to be too broad. For example, if you love playing the flute and competing in cycling races, you should probably have two separate blogs for those topics. Be sure to check out successful blogs to see how they write for their niche.
Put some effort into naming your blog. The name should be unique and reflect you and your focused interest. Your blog’s name also should be connected to a unique domain name.
Successful Tips for Your Lifestyle Blog Set-up
The blog’s platform, domain, and template are essential factors in the success of your lifestyle blog. Other sites have more technical information on set-up, but here are tips for going through the set-up process.
When deciding between a free and a paid platform, consider your long-term goals. Free is okay if blogging is just a hobby. If you plan to monetize your blog, a paid platform is better because that means you’ll own your blog and the domain. On a paid platform, your URL will look more professional because it won’t include the name of the platform, such as “www.italiancooking.wordpress.com.”
Your design or template should be easy for readers to navigate and read. Consider colors and layouts that reflect your style. If you plan to monetize your blog, pick a theme that will still look good with advertising.
Write Winning Content
Knowing how to start a successful lifestyle blog includes using a writing style that sets the right conversational tone. Write in the first person by using “I” and “my” statements, and use “you” and “your” language to connect with your reader. Be friendly, conversational, and approachable in a way that reflects the real you.
Learn to write attention-grabbing headlines that draw readers to your blog. The internet is brimming with lifestyle blogs, so creating winning headlines will help you be competitive.
Make Your Lifestyle Blog a Hit
To be a great lifestyle blogger, you need to read other lifestyle blogs. Find and follow those that interest you; you’ll eventually pick up ideas and tricks to use in your own blog. Keep learning how to use social media to publicize your posts and get more traffic. As your audience grows and expands, continue to redefine your niche so that your lifestyle blog will stay relevant to your audience.